SEEEDSTUDIO DESIGN SYSTEM v2.0

Seeedstudio Design System

A shared foundation for product storytelling, brand expression, reusable assets, and practical design workflows across Seeedstudio teams.

BRAND STORY

SDS · Seeedstudio
Design System

SDS (Seeedstudio Design System) is the core framework of Seeedstudio's brand design system, providing consistent design language and visual standards for all products, marketing, and user experiences.

01 · KEY PROJECTS

Design-Driven Practice

From spatial experiences to product details, design thinking runs through every key project, shaping the authentic perception of the brand.

HQ Showroom
SPACE DESIGN

HQ Showroom

Seeedstudio's headquarters showroom redesign, blending brand experience with product display through immersive spatial storytelling.

Maker Faire Shenzhen
MAKER FAIRE

Maker Faire Shenzhen

Since 2012, connecting Shenzhen's local hardware ecosystem with the global tech community.

AI Signage
AI INTERACTION

AI Interactive Signage

When a can gets AI inspiration — from color recognition to dream-scape generation, an intelligent beverage recommender that reads your emotions.

Souvenir Collection
MERCHANDISE

The Physical Form of Inspiration

Brand Memorabilia — a tangible extension of brand culture, translating abstract concepts into everyday objects that can be touched and used.

SHOWREEL

Product Showreel

Cinematic visual storytelling redefining industrial aesthetics — four films showcasing the fusion of technology, design, and maker spirit.

HQ Showroom
SPACE DESIGN

HQ Showroom

Seeedstudio's headquarters showroom redesign, blending brand experience with product display through immersive spatial storytelling.

Maker Faire Shenzhen
MAKER FAIRE

Maker Faire Shenzhen

Since 2012, connecting Shenzhen's local hardware ecosystem with the global tech community.

AI Signage
AI INTERACTION

AI Interactive Signage

When a can gets AI inspiration — from color recognition to dream-scape generation, an intelligent beverage recommender that reads your emotions.

Souvenir Collection
MERCHANDISE

The Physical Form of Inspiration

Brand Memorabilia — a tangible extension of brand culture, translating abstract concepts into everyday objects that can be touched and used.

SHOWREEL

Product Showreel

Cinematic visual storytelling redefining industrial aesthetics — four films showcasing the fusion of technology, design, and maker spirit.

02 · WIDGETS

Ready-to-Use
Design Tools

A growing collection of productivity tools to help designers and collaborators complete daily tasks quickly.

03 · DESIGN TOOLS

AI-Powered Design Workflows

Practical AI tools and workflows for image generation, video production, and brand visual asset creation — making design faster and more accessible.

04 · VI GUIDELINES

Brand Visual Identity System

Complete brand visual guidelines ensuring consistent, professional brand expression across all touchpoints.

Download the Full VI Manual

Covers logo usage, color system, typography, iconography, and application guidelines — a complete visual identity system for internal teams and external partners.

v2.0 · PDF · 29 pages

↓ Download VI Manual (PDF)

VI (Visual Identity) defines how Seeedstudio is visually recognized and communicated. Every rule is carefully crafted to ensure consistency and professionalism.