A shared foundation for product storytelling, brand expression, reusable assets, and practical design workflows across Seeedstudio teams.
SDS (Seeedstudio Design System) is the core framework of Seeedstudio's brand design system, providing consistent design language and visual standards for all products, marketing, and user experiences.
From spatial experiences to product details, design thinking runs through every key project, shaping the authentic perception of the brand.

Seeedstudio's headquarters showroom redesign, blending brand experience with product display through immersive spatial storytelling.

Since 2012, connecting Shenzhen's local hardware ecosystem with the global tech community.

When a can gets AI inspiration — from color recognition to dream-scape generation, an intelligent beverage recommender that reads your emotions.

Brand Memorabilia — a tangible extension of brand culture, translating abstract concepts into everyday objects that can be touched and used.
Cinematic visual storytelling redefining industrial aesthetics — four films showcasing the fusion of technology, design, and maker spirit.

Seeedstudio's headquarters showroom redesign, blending brand experience with product display through immersive spatial storytelling.

Since 2012, connecting Shenzhen's local hardware ecosystem with the global tech community.

When a can gets AI inspiration — from color recognition to dream-scape generation, an intelligent beverage recommender that reads your emotions.

Brand Memorabilia — a tangible extension of brand culture, translating abstract concepts into everyday objects that can be touched and used.
Cinematic visual storytelling redefining industrial aesthetics — four films showcasing the fusion of technology, design, and maker spirit.
Practical AI tools and workflows for image generation, video production, and brand visual asset creation — making design faster and more accessible.

Leverage AI image generation to efficiently produce e-commerce product detail page visuals — from concept to final output.

A complete AI video generation pipeline built on Jimeng Seedance 2.0 — from creative ideation to polished final output.

Rapidly produce brand marketing visuals with Gaoding AI — covering e-commerce banners, social media graphics, campaign posters, and more.
Complete brand visual guidelines ensuring consistent, professional brand expression across all touchpoints.
Covers logo usage, color system, typography, iconography, and application guidelines — a complete visual identity system for internal teams and external partners.
v2.0 · PDF · 29 pages
↓ Download VI Manual (PDF)VI (Visual Identity) defines how Seeedstudio is visually recognized and communicated. Every rule is carefully crafted to ensure consistency and professionalism.