Seeed in the US: What Will We Do?
For years, Seeed has been building with makers, developers, and technology communities worldwide; in the United States, users explored more fruitful.
Now, we’re starting a new chapter from Santa Clara, California, opening our doors to more builders, more communities, and more possibilities.
For more than a decade, Seeed has worked with makers and developers around the world, helping turn ideas into real products. Our journey in the US has gone through different chapters as well. We established a local presence years ago, spent time building connections in Austin, and experienced firsthand the kind of hardware culture we value: engineers, makers, startups, and communities helping one another solve real problems.
The conversation around open hardware is changing. AI is rapidly moving beyond screens and cloud services into robots, factories, farms, classrooms, buildings, and everyday devices.
Cameras give machines vision. Microphones allow them to listen. Sensors help them understand their surroundings. Robotics gives AI the ability to act. That raises a much more interesting question:
What happens when AI can move, see, hear, and interact with the physical world?
For us, this is where open hardware and Physical AI naturally meet.
And California offers an unusually dense environment for exploring that intersection. Semiconductor companies sit alongside AI startups, robotics teams, universities, research labs, makerspaces, developers, and independent builders. New ideas, talent, and technologies constantly cross paths here.
That’s why having an office in Santa Clara is only the beginning. We want to open it up, not simply as an office or showroom, but as a local hub where people can meet, learn, experiment, and build together.
What We’ve Been Building
30 Developers. 36 Hours. One Question: Can a Robot Learn?
In March 2025, nearly 30 developers gathered at Circuit Launch in Mountain View for a 36-hour Embodied AI Hackathon organized with NVIDIA, Hugging Face, and Hackster.
Teams worked with SO-ARM100 robotic arms, collected more than 50 episodes of demonstration data, experimented with models including ACT, Diffusion Policy and Pi0, and deployed their work on NVIDIA Jetson for real-time inference. The projects went in very different directions from robotic pick-and-place systems to a robot that could play tic-tac-toe.
What mattered wasn’t only what was built in those 36 hours. It showed us what happens when open hardware, open-source AI, and a room full of builders come together.
Explore the Embodied AI Hackathon projects →
Explore reBot
In April 2026, we brought that same hands-on spirit into our office. For a small early-access reBot-DevArm Builders Session, we invited active robotics engineers, hardware makers, and developers to spend an afternoon assembling a real robotic system.
Participants assembled reBot-DevArm systems, connected perception, compute, and action pipelines, got the robots running — and, inevitably, debugged them when they didn’t. That is much closer to what we want this space to become.
See the reBot Builders Session →
From a Workshop to a Local Community
We hosted Meetups, the people in the room came from many different directions: makers, developers, robotics enthusiasts, students, startup builders, and IoT tinkerers. Some brought projects. Some came to see demos. Others simply came to meet people who were interested in the same things.
That was exactly the point. We turned it into a space for recurring local meetups, workshops, technical sessions, and conversations.
Where Makers Come Together
In August 2026, Seeed teamed up with Agora at Robotics Fair for a hands-on Physical AI workshop.
This time, the question was about interaction:
What happens when a robot can actually hear, understand, and respond to you?
Participants created AI agents and deployed them to reSpeaker Flex, experimenting with real-time conversational AI on physical hardware. Live demonstrations with reBot Arm and Reachy Mini showed how voice could become a more natural interface between humans and machines.
According to Agora’s event recap, participants went from creating an AI agent to deploying it on reSpeaker Flex in around ten minutes.
This is the kind of learning we want to see more of: new technology becoming something people can touch, test, question, modify, and eventually use in the real world.
From New Technology to Real-World Problems
Physical AI is exciting, but building robots isn’t the end goal. What interests us more is what happens when these technologies leave the demo table.
Could better sensing help farmers understand what’s happening in the field?
Could accessible robotics help small manufacturers automate repetitive tasks?
Could AI hardware give students a better way to learn how intelligent systems actually work?
Could edge AI help environmental organizations collect and understand information where cloud connectivity isn’t always available?
For Seeed, open hardware has always been a bridge between emerging technology and real-world applications.
Today, AI gives us a much bigger bridge to build.
Education. Agriculture. Manufacturing. Environmental monitoring. Robotics. Smart spaces.
More Than an Office
Our space is more than an office. We’re building it as a local hub where you can see and try the latest hardware, join workshops and community events, access local technical support, and get products more easily through our US warehouse and local operations. Think of it as Seeed’s own “4S” model — bringing Showcase, Community & Learning, Sales & Fulfillment, and Support together in one place, so ideas can move more easily from exploration to real-world deployment.
And now is only the beginning. We want this hub to stay open, connecting with makerspaces, universities, startups, nonprofits, technology organizations, developers, and industry partners to explore what’s next. Whether it’s Physical AI, robotics, education, agriculture, manufacturing, or something we haven’t imagined yet, we hope this can be a place to meet, learn, experiment, get support, and build together.
Build With Us
We’ll continue hosting regular meetups, hands-on workshops, builder sessions, and community events here in the Bay Area. At the same time, we’re building relationships with local makerspaces, universities, technology organizations, nonprofits, startups, developer communities, and industry partners.
And we won’t stop at California. We’re exploring ways to connect builders and communities across the US, and we hope you co-build with you together.
Maybe you’re building an AI device in your garage.
Maybe you’re running a university robotics lab.
Maybe you run a makerspace and want to bring new technologies to your local community.
Maybe you’re working in education, agriculture, manufacturing, or another traditional industry and wondering how these technologies could actually help.
Or maybe you simply have an idea you’ve been meaning to build.
Our doors are open.
Come to a meetup. Join a workshop. Bring a prototype. Share what you’re working on. Teach something you know. Learn something you don’t.
And let’s see what we can build together.
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